BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Rutgers CAIT - ECPv5.16.3.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Rutgers CAIT
X-ORIGINAL-URL:https://cait.rutgers.edu
X-WR-CALDESC:Events for Rutgers CAIT
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260514T100000
DTEND;TZID=America/New_York:20260514T113000
DTSTAMP:20260407T145415
CREATED:20251020T162340Z
LAST-MODIFIED:20260330T005906Z
UID:14887-1778752800-1778758200@cait.rutgers.edu
SUMMARY:NJLTAP - Basic Communication Strategies for Local Agencies (Webinar)
DESCRIPTION:Course Description: \nGovernment agencies need to communicate effectively to keep the public in the loop and show them how awesome your work with leaders and lawmakers is. But do you have a plan for your communication? Is it focused\, consistent\, and actually working? If not\, a simple strategic communication plan can do wonders to fix it. \nIn this webinar\, you’ll learn the basics of how to make a disciplined communication plan for your agency that will show you exactly what to do\, when to do it\, and what results you should get. This includes the four crucial questions you’ll need to answer to plan for effective communications activities\, as well as the tools and practices you can use to carry that plan out with your current team– even technical staff! \nLearning Objectives: \n\nLearn how to evaluate the effectiveness of your current communication plans\nIdentify your audience and your goals\nImplement a plan based on trusted tools and proven practices\nMeasure the success of your new plan and learn how to adapt\n\nIntended Audience:\nThis training is ideal for public information officers\, communication specialists\, transportation agency staff\, local government officials\, project managers\, and anyone involved in public engagement or community relations. \nPre-Requisites:\nNone \nCredits:\n1.5 CPWM Management contact hours \nInstructor:\nKevin Elliott\, Applied Research Associates \nSponsor:\nThis workshop is sponsored by the Federal Highway Administration and New Jersey Department of Transportation through the New Jersey Local Technical Assistance Program. \nRegistration Confirmation Email:\nAfter registering\, a confirmation email will be sent to the email address you provided. If you cannot locate the registration confirmation in your Inbox\, check your Spam or Junk folder as it is sometimes re-directed there. Please contact our registrar (caitregistrar@soe.rutgers.edu) for assistance should you continue to experience any issues.
URL:https://cait.rutgers.edu/event/strategic-communications/
LOCATION:Virtual
CATEGORIES:NJLTAP,Training
ATTACH;FMTTYPE=image/jpeg:https://cait.rutgers.edu/wp-content/uploads/2025/10/kevin.jpg
ORGANIZER;CN="Mackenzie%20Vasile":MAILTO:mm4023@soe.rutgers.edu
END:VEVENT
END:VCALENDAR